Should I Sell My Book Directly from My Own Website?
Should I sell my book directly from my own website? It can be a smart addition to selling on Amazon. Direct sales often let you keep more of each sale and, most importantly, you learn who your buyers are.
When someone buys on Amazon, you usually do not get their name or email. When they buy from you, you can thank them, follow up, and invite them to future offers.
In this article, you will get a clear answer, then the solution step by step, and then an industry hack that makes direct sales easier and helps you avoid common hurdles.
Questions and Answers
Q: Do I have to ship books myself?
A: Not always. Some print-on-demand services can print and ship orders for you.
Q: Should I stop selling on Amazon?
A: No. Most authors do both.
The Solution
Set up a store page on your website.
Decide whether you will ship books or use print-on-demand.
Offer signed copies or bundles.
Collect buyer emails with permission.
Promote your direct store to your email list.
The Industry Hack
Offer something Amazon cannot, such as a signed copy, a bundle with a workbook, or a bonus video lesson. A special offer gives readers a reason to buy from you directly instead of clicking over to Amazon.
Keywords for Amazon and YouTube
sell books directly, direct sales for authors, sell books on your website, author online store, signed book bundles, print on demand fulfillment, author ecommerce
Want to see how your book measures up? Download the free 10-point checklist at selfpublishmedia.com.
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